Marketing Mix

Presentation to The commercialiseing Class of Dr.Suheir Prepared By: Bushra Al-Atiki learner ID proceeds: 2080370 Table of Contents 1. connection everyplaceview 2. Competitors 3. SWOT Analysis 4. foodstuff Share 5. The Marketing Mix (The Four Ps Of Marketing) 6. References Company Overview Company Overview Hershey is one of nitrogen Americas leading coffee and candy store products companies ? The Hershey Company, together with its subsidiaries, engages in manufacturing, marketing, selling, and distributing various drinking chocolate and confectionery products, larder items, and gum and mint refreshment products worldwide. The orderliness sells its products manly by means of sales representatives and food brokers, chiefly to wholesale distributors, chain grocery store stores, mass merchandisers. The confederation was founded in 1893 and is based in Hershey, Pennsylvania. ? delegating statement: To be a focused food company in North America an d selected International markets and a draw in any aspect of our business. Key Executives Name Bilbrey, illusion P. Alfonso, Humberto P. Title learning ability Executive Officer and chairman promontory Financial Officer, Chief Administrative Officer Total receipts Growth Over Prior Year 5,298.70 3.20% 5,671.00 7.00% 5,996.50 7.20% For the Fiscal point Ending 2009 2010 2011 Azzara, C.

Daniela Cooper, Jay A. Edris, Jim Garrabrant, R. capital of Alabama George, James D. Idrovo, Javier H. ODay, Terence L. Senior infirmity death chair of global Research & Development infirmity President of US dri nking chocolate unrighteousness President o! f Investor Relations Vice President of pay & provision Vice President of Community Senior Vice President of Strategy & Business Development Senior Vice President of Global Operations coast % Net Income Margin % 8.20% 436 8.20% 9.00% 509.8 9.00% 10.40% 622.3 10.40% salary from Cont. Ops. 436 509.8 622.3 Gross Profit Margin % 2,063.30 38.90% 2,428.90 42.80% 2,550.00 42.50% Pogharian, Mark K. Saville, Kirk Schiller, Steven C....If you postulate to get a full essay, order it on our website: OrderCustomPaper.com

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